Listings that update themselves. Leads that land in the CRM.

With Scipio, a small agency site of up to five pages typically costs $2,500–$4,000 and takes 2–4 weeks, depending on how ready your content is. Connecting listings from your CRM is usually a separate job of $600–$3,500. Many agencies do not need a new site at all, just a working feed and forms, which costs less. Large multi-office builds, franchise networks or custom property portals are bigger than us, and some CRMs sell their own website products, which may suit you better.

Listings usually stop updating because API credentials expired, the CRM changed its feed format or the scheduled import job on your hosting stopped running. It happens with Rex, VaultRE, Agentbox, Box+Dice and REAXML feeds alike, and the symptom is the same: sold homes still showing as available and new listings missing. We diagnose which it is, get the import running and add a check so someone hears about it if it fails again. Most fixes cost $250–$1,200 and take 1–5 business days.

We connect agency websites to the common Australian CRMs, including Agentbox, Box+Dice, ListOnce, PropertyMe, Rex and VaultRE, where the CRM provides API or feed access. Some offer a documented API, others an XML feed such as REAXML, and access usually requires the agency to request it from the vendor. Each CRM page on our site has notes on what to expect. Most integrations cost $600–$3,500 and take 3–10 business days once API access is confirmed. If a CRM does not offer what you need, we tell you before quoting.

Usually not, and it is rarely the right approach: the portals receive listings from your CRM, so your website should normally pull from the CRM as well. That keeps one source of truth and means your site updates in step with the portals. Any API access a portal offers is controlled by that portal and its terms, so we would check what applies to your agency before relying on it. If your CRM feed is the problem, fixing that usually solves the website and the portal side together.

Connect the appraisal and enquiry forms to your CRM’s API so each request creates a contact or lead, instead of emailing the office. This works where the CRM allows records to be created through its API, and most common agency CRMs offer some form of it. We map the fields, route requests to the right agent or office, guard against duplicate contacts and keep an email copy as a backup. These jobs usually cost $600–$3,500 and take 3–10 business days once API access is confirmed.

Suburb pages can help an agency rank locally, but only when each page is genuinely useful rather than a template with the suburb name swapped. A good page shows current local listings, recent results you can stand behind, the agents who cover the area and plain information buyers and vendors care about. We build them so they update from your CRM, add structured data and check internal links and the sitemap. Structured data helps search engines read a page but does not guarantee rich results. Technical SEO work runs $600–$3,000.

Property pages are usually slow because full-size photos, floor plans, video tours and map embeds all load at once. Buyers mostly browse on phones, often on mobile data, so this matters. We resize and compress gallery images, lazy-load anything below the first screen, load maps and virtual tours only when tapped and remove scripts nobody uses. You get before-and-after measurements on real listing pages. Most performance jobs cost $500–$2,500 and take 3–10 business days.

Nobody can promise that ChatGPT or any AI tool will recommend your agency, but a clear, crawlable website gives it accurate information to work from. AI tools tend to draw on pages that state plainly who you are, which suburbs you cover, who your agents are and what you do. We check that this is in real HTML, not hidden in scripts or images, that agent and office details match your Google Business Profile, and that crawlers are not blocked. Reviews and reputation sit outside the website and are up to you.

Agency websites that collect enquiries and send property alerts generally need a privacy policy, consent for marketing emails and a working unsubscribe under the Spam Act. Forms and listing pages should also be usable by people with disabilities. This is general information, not legal advice, so confirm your obligations with your adviser or industry body. On the technical side we add consent checkboxes that record what was agreed, keep enquiry data flowing into the CRM rather than shared inboxes, and fix accessibility issues on forms and galleries. Accessibility audits start from $750.

No. Never send us a password. Access to a CRM feed or API is usually through credentials the agency requests from the CRM vendor, and they stay in the agency’s name. For the website, you invite us to your hosting, WordPress or repository as a user you can remove later. The site, the code and the integrations remain in your accounts, so you are not locked in to us. We display the listing details and price guides you supply, and you confirm they meet advertising and underquoting rules.